Consumer insight

What is it? Rich consumer insight from a very targeted,
very engaged group of consumers with a focus on hands-
on product testing and new product development.

Consumer insight

What is it? Rich consumer insight from a very targeted, very engaged group of consumers with a focus on hands- on product testing and new product development.

How does it work?

We recruit demographically perfect consumers from among our database of focus groups based in homes and workplaces across the country.

We ship them everything they need and set them research-based tasks designed specifically around the product.

Consumers are required to complete online feedback at designated stages, giving short-term and longer-term data.

We analyse all the data to produce actionable insight and recommendations..

How does it work?

We recruit demographically perfect consumers from among our database of focus groups based in homes and workplaces across the country.

We ship them everything they need and set them research-based tasks designed specifically around the product.

Consumers are required to complete online feedback at designated stages, giving short-term and longer-term data.

We analyse all the data to produce actionable insight and recommendations.

Scientific evidence

“You never really understand
a person until you consider
things from his point of view.”

Harper Lee

Scientific evidence

“You never really understand a person until you consider things from his point of view.”

Harper Lee

Benefits

Targeted consumer insight.

view Consumer Insight project >

Benefits

Targeted consumer insight.

view Consumer Insight project >