Party marketing
What is it? Hundreds of simultaneous parties themed around a client’s product. Parties are held in homes and workplaces across each country, with strategic activities for each host and their guests to carry out – the best way to get people to come round to liking a product.
How does it work?
Pre-party
We recruit influential and demographically perfect consumers. Each consumer must get a minimum number of guests to RSVP to their party through our system.
During party
We source and ship them everything they need, a few days before party.
Partygoers must carry out fun activities – designed to create content, awareness and reach.
Post-party
Partygoers share stories, opinions and content online and offline. Insight is gathered via post-party survey.
Post-party
Partygoers share stories, opinions and content online and offline. Insight is gathered via post-party survey.
Scientific evidence
Benefits
Hands-on deep product engagement leading to measurable word-of-mouth, brand advocacy, awareness, content, reviews, opt-ins and rich consumer insight.
Benefits
Hands-on deep product engagement leading to measurable word-of-mouth, brand advocacy, awareness, content, reviews, opt-ins and rich consumer insight.
Talk to us
We’d love to chat or talk through your needs, so simply fill in this form and we’ll get back to you as soon as we can.
We’d love to chat or talk through your needs, so simply fill in this form and we’ll get back to you as soon as we can.
